Heineken Alcohol In Moderation Campaign Employs Trance Music To Save Your Night!

The new global campaign by Heineken, called “Dance More, Drink Slow”, delivers a powerful responsible drinking message in a new, compelling way. It focuses on making moderate drinking an aspirational behaviour when enjoying a night out, highlighting the importance of staying in control.
 
At the centre of the ‘Dance More, Drink Slow’ campaign is a new Armin van Buuren Trance track called "Save My Night", which encourages and celebrates moderation during a night out.
 
Watch the video now!
 

 

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Electro WOW ► Electronic Music News: Heineken Alcohol In Moderation Campaign Employs Trance Music To Save Your Night!

Saturday, January 11, 2014

Heineken Alcohol In Moderation Campaign Employs Trance Music To Save Your Night!

The new global campaign by Heineken, called “Dance More, Drink Slow”, delivers a powerful responsible drinking message in a new, compelling way. It focuses on making moderate drinking an aspirational behaviour when enjoying a night out, highlighting the importance of staying in control.
 
At the centre of the ‘Dance More, Drink Slow’ campaign is a new Armin van Buuren Trance track called "Save My Night", which encourages and celebrates moderation during a night out.
 
Watch the video now!
 

 

Labels: ,